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The best method to communicate
to the decision makers



Resort News, now in its twelfth year, remains unrivalled as Queensland’s premier accommodation industry journal. Resort News is designed to provide the accommodation professional with the critically important, but often disregarded, background information on the real issues that are vitally pertinent to the successful operation of all genres of accommodation properties. 

Resort News gets down to the nitty-gritty: our editorial staff constantly look for real solutions to real problems that face accommodation professionals in the day-to-day running of their properties. Each issue of Resort News provides our readers with the latest on industry news, legal, accounting, marketing, industrial relations, risk management, body corporate issues, tourism, developments, events, appointments, industry profiles and much more.



It is this wealth of critical information that makes Resort News the number one journal for Queensland accommodation industry professionals.



Who reads Resort News?

Resort News readers operate one of Queensland’s largest and most competitive industries, responsible for the staffing, marketing and business development of commercial accommodation properties ranging from 3 star motels through to 5 star metro properties. 

Resort News readers are responsible for the management of over $4 billion in residential and tourism property, with a significant operational expenditure each year, requiring a broad range of critical products and services to successfully operate a commercial accommodation property in this rapidly expanding industry.

Why advertise in Resort News?


It’s more difficult than ever to get attention and to motivate action but in the pages of Resort News, the battle has been won. 

Far from viewing advertising as an unwelcome interruption, Resort News readers see advertising as a valuable and vital adjunct to editorial*. This “dovetailing” of editorial and advertising provides Resort News readers with real solutions to real problems, as well as inducing interest, involvement and sales.

RESORT NEWS READER SNAPSHOT*
• Average reader property - 50+ Rooms/Units
• Average operational spend - $430,000 p.a.
• Average per room spend - $4850 p.a.
• Average annual capital expenditure - $367,000 p.a
• Average total property expenditure - $1,039,500 p.a
* Reader Survey July 2004





Response!


From our Readers


“I find the publication incredibly helpful and support the publication 100%.”


Dave Woods
Emerald Noosa


“We are a family run business and ever month there is a scramble between us all to see who gets to read Resort News first. Resort News is very informative and great reading, keep up the good work!”


Margo Cowan
Aquarius on the Beach


“When I bought the Management Rights to Le Cher DuMonde in Port Douglas off the plan 12 months prior to construction commencing I subscribed to ‘Resort News’, on recommendation from a friend also in the industry, to investigate equipment and systems which would make my new adventure as easy as possible.


‘Resort News’ featured a number of Phone alternatives in a couple of issues and it was from this information that I selected my NEC P.A.B.X system. Resort News was an invaluable tool in establishing my office systems upon opening Le Cher Du Monde.”


Pat Banks
Le Cher Du Monde





And Clients…





“It is the best response we have had to any advertising we have done in any publication.”


Adrian Borcherds
General Manager
Jean Charles Holdings Pty Ltd 


“Back in 1995 we decided to advertise with Resort News. It was a new concept, and having serviced within the hospitality industry since 1962, it was a way of introducing our company to those in the industry whoeither had not used our services or had not heard of Amalgamated Pest Control.


Thank you for your support and a special thank you toall the new clients that are now utilising our services, thanks to Resort News.”


Gary McFarlane
Amalgamated Pest Control


“Resort News has improved our advertising response from 2% to 10%, which is more than a significant rise. As Resort News targets the decision makers of both resorts and body corporates, we receive the best value and coverage for the advertising we place.


Signxtreme would recommend advertising in Resort News as a great way of promoting your business.”


Greg Nettle
Co-Owner/Manager
Signxtreme





RN Media Kit 2010


Download a Media Kit in PDF format.



 		
		
		
			
Editor's Desk


Quirky or Truthful...

As our industry is going through several qualms generated by the lack of identity, I had a look to see what other destinations were doing to come to the forefront. The range of choices, extended from the unusual to the sometimes wacky.
more...